The American Cancer Society’s (ACS) 37th Great American Smokeout will take place on November 15, 2012, and Brigham and Women’s Hospital is joining the ACS in encouraging smokers to use that date as a launching point for developing a plan to quit – or to plan ahead to go cold turkey on that very day.

The reasons for quitting are numerous, but the benefit to your lungs is the most significant.

Not only is lung cancer the leading cause of cancer death in both U.S. men and women, but it is also one of the most preventable kinds of cancer. At least four out of five cases of lung cancer are associated with cigarette smoking, making tobacco use the single largest preventable cause of disease and premature death in the U.S.

Despite these statistics, more than 45 million Americans continue to smoke cigarettes. However, it is estimated that more than half of these smokers also tried to quit for at least one day in the past year, demonstrating that just as the benefits of quitting are obvious, so are the difficulties of trying to kick the habit for good.

To help you with these challenges, we offer the following resources:

Whatever it takes to get you there, don’t quit trying until you quit smoking.

– Chris P

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